For B2B brands, having a content marketing program tends to be a given. But one of the challenges of having a baseline assumption is that it...
Online shopping has fully replaced our traditional methods of shopping, especially through social media marketing for fashion brands. Although we stopped wasting hours in shopping malls,...
Welcome to the world of email A/B testing for mobile apps! Here at Favoured, we’re all about delivering the best results for our clients, and that...
In the world of mobile applications, understanding the user’s journey is essential. Unlike any other digital interaction, apps reside within our personal devices, coexisting with messages...
The year 2024 is not just another year on the calendar; it’s going to be a period of explosive development. Given how quickly technology is developing,...
B2B Tech Decision-Makers Look for Content to Inform Them of Industry Trends67 percent of B2B technology buying decision-makers have said that finding trend data was the...
You may not want to believe it, but the festive season is right around the corner, and Christmas ads in particular are extremely tough to get...
If you can’t measure it, you can’t make sense of it. This points to one of the biggest barriers facing business leaders when it comes to...
We are introducing OpenAI Data Partnerships, where we’ll work together with organizations to produce public and private datasets for training AI models. Modern AI technology learns...
Take a deep breath of relief; we’re not kicking off with Amsterdam’s Dutch Golden Age. Instead, begin with the fact: that Amsterdam is a haven for...